A Sports Secures PSL Broadcasting Rights for Rs. 6.3 Billion
The PSL Broadcasting Rights auctioned off for a whopping 6.3 billion rupees, marking a substantial 2 billion rupee increase from the last deal. This time, a private TV channel clinched the rights over three other competitors in a fierce bidding war. The financial bids opened recently, starting at a reserve price of Rs. 7.358 billion. … Read more
